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As of 2026-10-28, RateCard Health tracks 10 dental association newsletters, journals and e-news from 5 publishers; USD entry ad units range from the under $500 band to the $1,000–$1,999 band (2 additional rate cards priced in CAD). Source: each publisher's official media kit.
Published advertising rates, circulation and open rates for 10 dental association newsletters, journals and e-news, taken from each publisher's own media kit.
Data last verified 2026-10-28 · How we collect and verify rate cards
| Publication | Format | Circulation / list | Open rate | Entry price | Derived CPM |
|---|---|---|---|---|---|
| CDA Essentials Canadian Dental Association | 20,000 | — | C$4,915 | C$245.75 | |
| NewsBites Ohio Dental Association | E-newsletter | 4,200 | 57.6% | $500–$999 | $100–$249 |
| Journal of the Colorado Dental Association Colorado Dental Association | Print (quarterly) | 3,000 | — | $1,000–$1,999 | $250–$499 |
| The Drill (weekly e-newsletter) Wisconsin Dental Association | E-newsletter | 3,000 | — | under $500 | — |
| WDA Journal Wisconsin Dental Association | Print (bimonthly) | 3,000 | — | $500–$999 | — |
| TDA e-News Bulletin (weekly) Tennessee Dental Association | E-newsletter | 2,300 | — | under $500 | — |
| TDA News Tennessee Dental Association | Print newsletter | 2,300 | — | $500–$999 | — |
| CDA eNews Colorado Dental Association | E-newsletter | 2,000 | 60% | under $500 | $100–$249 |
| NewDentNews Ohio Dental Association | E-newsletter | 1,500 | 57.69% | under $500 | $100–$249 |
| CDA Newsletter (weekly) Canadian Dental Association | E-newsletter | — | 60-65% | C$900 | — |
Circulation and open rates as stated by each publisher. Entry prices and CPMs are shown as bands except for rows in our free sample; “(est.)” marks a CPM based on an assumed send count or basis. Exact figures are in the full database. “—” = not published.
Exact prices, price basis, derived CPM and every additional ad unit for these 10 publications — plus the rest of the 58-row database — in one CSV.
Cite this data: RateCard Health, “Dental publication advertising rates compared (2026)”, https://ratecardhealth.com/rates/category/dental/ — data verified 2026-10-28. Original source linked on this page.