Home › Rate cards › Pharmacy publication ad rates compared
As of 2026-10-28, RateCard Health tracks 7 pharmacy association newsletters, journals and e-blasts from 4 publishers; USD entry ad units range from the under $500 band to the $5,000–$9,999 band. Source: each publisher's official media kit.
Published advertising rates, circulation and open rates for 7 pharmacy association newsletters, journals and e-blasts, taken from each publisher's own media kit.
Data last verified 2026-10-28 · How we collect and verify rate cards
| Publication | Format | Circulation / list | Open rate | Entry price | Derived CPM |
|---|---|---|---|---|---|
| NCPA qAM Newsletter National Community Pharmacists Association (NCPA) | E-newsletter | 15,000 | 49.5% | $500–$999 | $50–$99 |
| America's Pharmacist National Community Pharmacists Association (NCPA) | 14,896 | — | $5,000–$9,999 | $250–$499 | |
| NCPA sponsored eAlert (dedicated e-blast) National Community Pharmacists Association (NCPA) | Dedicated email | 10,000 | 26% | $5,000–$9,999 | $500+ |
| IPA TOP 5 (weekly e-newsletter) Iowa Pharmacy Association | E-newsletter | 3,000 | — | under $500 | $25–$49 |
| Specialty Pharmacy SmartBrief SmartBrief (Future plc) | E-newsletter | 2,115 | — | $500–$999 | $250–$499 (est.) |
| GPhA Weekly Buzz Georgia Pharmacy Association | E-newsletter | 1,600 | 40% (page also says 'more than 60%') | $500–$999 | $250–$499 |
| Journal of the Iowa Pharmacy Association Iowa Pharmacy Association | Print (3x/yr) | 1,500 | — | $500–$999 | $500+ |
Circulation and open rates as stated by each publisher. Entry prices and CPMs are shown as bands except for rows in our free sample; “(est.)” marks a CPM based on an assumed send count or basis. Exact figures are in the full database. “—” = not published.
Exact prices, price basis, derived CPM and every additional ad unit for these 7 publications — plus the rest of the 58-row database — in one CSV.
Cite this data: RateCard Health, “Pharmacy publication advertising rates compared (2026)”, https://ratecardhealth.com/rates/category/pharmacy/ — data verified 2026-10-28. Original source linked on this page.