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As of 2026-10-28, Provider magazine (American Health Care Association / NCAL) sells print advertising; its entry ad unit (Full page, 1x) is listed at $5,970 USD, per insertion (net). The publisher states a circulation/list of 40,000. Source: the publisher's official media kit.
Last verified 2026-10-28 · Rate card year 2025 (rates effective Jan 1 2025) · Official media kit · How we verify
Entry ad unit: Full page, 1x — $5,970 USD (per insertion (net)). This row is included in our free sample.
Other ad units listed in the media kit: Spread; Marketplace listing. Prices for these units are in the full database.
The full database includes: prices for 2 additional ad units; CSV export alongside 57 other publications.
Among the 9 hospital operations & administration publications in our database with a published circulation, Provider magazine ranks #4 by stated list size. None of the other 8 hospital operations & administration publications list an entry ad unit in the same price band ($5,000–$9,999).
| Publication | Format | Circulation / list | Entry price | Derived CPM |
|---|---|---|---|---|
| ASHE Education News (monthly) American Society for Health Care Engineering (ASHE / AHA) | E-newsletter | 64,000 | $1,000–$1,999 | $10–$24 |
| AHIP Solutions SmartBrief SmartBrief (Future plc) | E-newsletter | 53,250 | $2,000–$4,999 | $50–$99 (est.) |
| Beyond Clean / First Case / Power Supply / Transmission Control weekly e-newsletters HealthcareHQ Media | E-newsletter | 51,200 | $500 | $2.44 (est.) |
| Provider magazine (this page) American Health Care Association / NCAL | 40,000 | $5,970 | $149.25 | |
| HFM Insider (weekly) American Society for Health Care Engineering (ASHE / AHA) | E-newsletter | 34,400 | $1,000–$1,999 | $25–$49 |
| PDC News (biweekly) American Society for Health Care Engineering (ASHE / AHA) | E-newsletter | 31,000 | $1,000–$1,999 | $25–$49 |
| HBMA email blast Healthcare Business Management Association (HBMA) | Dedicated email | 18,000 | $2,000–$4,999 | $100–$249 |
| AHE EVS News (biweekly e-newsletter) Association for the Health Care Environment (AHA) | E-newsletter | 16,000 | $1,000–$1,999 | $50–$99 |
| THA Health Care Advocate (weekly email) Texas Hospital Association | E-newsletter | 4,400 | $650 | $147.73 |
Compared with hospital operations & administration publications in the RateCard Health database. Entry prices are shown as bands and CPMs as bands except for rows in the free sample; “(est.)” marks a CPM based on an assumed send count or basis. “—” = not published or not computable.
Provider magazine offers print advertising. The entry ad unit in our database is: Full page, 1x. Other units listed in the publisher's media kit: Spread; Marketplace listing.
American Health Care Association / NCAL states: 40,000+ print subscribers. Audience: Owners/operators of nursing facilities, assisted living, post-acute.
The entry ad unit (Full page, 1x) is listed at $5,970 USD, per insertion (net).
RateCard Health last verified this rate card on 2026-10-28 against the publisher's 2025 (rates effective Jan 1 2025) media kit (official source).
Official media kit / rate card: https://www.ahcancal.org/Membership/Documents/Provider%20Media%20Kit.pdf
Publisher advertising / contact page: https://www.providermagazine.com/
Last verified 2026-10-28 · Rate card year 2025 (rates effective Jan 1 2025) · Methodology
Cite this data: RateCard Health, “Provider magazine advertising rates & media kit (2025)”, https://ratecardhealth.com/rates/provider-magazine/ — data verified 2026-10-28. Original source linked on this page.
Hospital operations & administration publication ad rates compared · Healthcare print & journal advertising rates